EMERGENCY RESOURCES: Find the latest emergency resources, including wildfires, for BC's Tourism Industry.
Essential Strategies to Innovate your Visitor Experiences and Offerings
This is the second webinar in the Road to Recovery Webinar Series. In this session, we look at strategies to design unforgettable visitor experiences, with many examples, to inspire new ideas.
Here is a short action plan to help you create your unforgettable experiences.
Questions and Answers from the webinar can be viewed here.
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Reading time: ~1.5 hrs
Learning Type: Video
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Safety & Emergency Preparedness
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Business after Re-opening: A Look at the Post-closure Traveller
View the first webinar in the COVID-19 Road to Recovery Webinar Series. In this session, we look at the motivations, interests, and concerns of a hyper-local and provincial travel market.
Video
~55 mins
The Super, Natural British Columbia® Brand
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British Columbia’s Tourism Brand
An overview of brand guidelines, this video provides information about the photography techniques, our typography, colour palette, tone of voice, and web tile.
Video
~26 mins
Safety & Emergency Preparedness
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6 Communication Strategies to Build Traveller Trust and Confidence on the Road to Recovery
As more businesses reopen and travel resumes, effective communication will play a critical role in the recovery of the BC tourism industry. Here are six ways to reassure travellers and give them the confidence to book.
Article
~5 mins
