Resources

Resources

Destination British Columbia’s mandate is to support and promote the business of tourism throughout the province. One of Destination British Columbia’s strategic imperatives is to enable industry through a model that shares the wealth of skills, tools and resources across our industry to create a powerful marketing network.

Destination British Columbia has a number of resources available to assist tourism businesses, communities and sectors in growing and developing their businesses. Get started by viewing the "Tourism Checklist" and exploring the following collection of tools and links below.
 

Our Brand

Building a solid brand is essential to our success as a tourism destination, and is the...

Tourism Planning Resources

Whether you are an entrepreneur looking to start a tourism business or a community or sector...

Developing a Tourism Plan

If you are a community or sector association this section can assist you with the steps involved...

Implementing Your Tourism Plan

Once a plan is in place, implementing the strategies and tactics is the next step. This section...

Explorer Quotient (EQ)

What is EQ? Explorer Quotient®, also known as EQ, was development by Destination...

Monitoring and Evaluation

Measuring the impact of your marketing efforts provides you with a baseline for future comparisons...

Tourism Glossary

Aboriginal Tourism Association of British Columbia (ATBC) The Aboriginal Tourism Association...