Research & Insights
Nimpo Lake | Kari Medig
Destination BC conducts research on various aspects of the tourism industry.
This research provides industry partners with data and insights which help to enhance the effectiveness of future marketing and development projects. Our research is used by the BC’s tourism industry, various levels of government, media organizations, and educational institutions.
View Research Areas
Featured Research Reports
Subscribe to Directions, Destination BC’s e-newsletter, for the latest news and program updates.
Receive updates, research and news you can use.
