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Learning Centre

Ksan in the Skeena Country of Northwestern BC

Ksan in the Skeena Country of Northwestern BC

Get inspired.

Explore Destination BC’s Learning Centre.

Open 24/7, access free resources and tools, featured articles, guides, templates, and videos. Learn something new today!

For even more resources, tools, and information for small business owners and entrepreneurs see the provincial government resources page and visit Small Business BC.

Digital Marketing

Scale your marketing efforts, strengthen your online presence, and deliver compelling content that speaks to your current fans and connects with prospective visitors. Learn More

Experience Development

Create unforgettable experiences, programs, and services for your visitors. Learn More

Social Media Marketing

Build your reputation and amplify your word-of-mouth marketing campaigns on social media. Learn More

Travel Trade & Travel Media

Work with travel trade and travel media to increase awareness of your tourism experiences with BC’s top international markets. Learn More

Applying Insights

Use research and analytics to gain insights into your visitors, to create relevance in your marketing and experience activities, and to measure results. Learn More

Safety & Emergency Preparedness

Plan, prepare, and respond to unexpected emergencies as they arise. Access COVID-19 recovery tools and resources. Learn More

Accessible Tourism

Ensure your business is accessible and inclusive for all employees and travellers. Learn More

The Super, Natural British Columbia® Brand

Browse brand resources and tools that align with BC’s destination brand. Learn More

Digital Marketing

10 Tips for Optimizing Your Tripadvisor Presence

Tripadvisor is the world's largest travel community and a source of customer feedback and referrals for travel businesses. Have you optimized your listing?

Article ~5 minutes

Social Media Marketing

Facebook Crossposting 101: Share Your Video

Sharing your videos across Facebook Pages and with industry partners increases views and engagement. Now you can do this easily with Facebook crossposting.

Article ~ 5 minutes

Travel Trade & Travel Media

Are you Travel Trade Ready?

These standards and self-assessment checklist are designed to help you assess whether you are ready to work with travel trade.

Tool ~10 minutes

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