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      • Co-op Marketing
      • Municipal & Regional District Tax Program (MRDT)
      • External Funding Sources
  • Strategic Approach
    • Overview
    • Corporate Strategy
      • Our 2023-2025 Corporate Strategy
      • Engagement and Input
      • Where We Will Focus
      • How We Will Succeed: Our Strategic Levers
      • Summary of Key Strategic Shifts
      • Alignment to Government Strategies
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    • Invest in Iconics Strategy
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    • Tackling Tariffs
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  • BC’s Tourism Ecosystem

BC’s Tourism Ecosystem

British Columbia’s tourism ecosystem brings together many partners who each play a part in strengthening the visitor economy. Explore how their shared efforts support vibrant communities across the province.

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BC Tourism Basics

The Visitor Economy

The visitor economy is a significant and complex system that contributes to the economic wellbeing of communities, regions, and countries. Learn how, by measuring its impact, the tourism industry can identify where to invest, as well as avenues for sustainable growth.
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Guide ~ 15 mins
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BC Tourism Basics

Tourism and Community Development

Destinations around the world are competing for the attention of global travellers who can bring economic, social, cultural and environmental benefits. What do destinations need to consider to truly stand out and succeed?
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Guide ~ 15 mins
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BC Tourism Basics

Globally Competitive Destinations

Explore how the tourism industry contributes to the social fabric and economic vitality of British Columbia and the communities within.
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Guide ~ 15 mins
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Last updated: December, 2025

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