Tourism & Business Planning

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Mount Abriel Trail Network: Supporting Outdoor Inclusion

In this video, learn how collaboration between community members, tourism interest holders, and accessibility advocates helped bring a commitment to adaptive recreation to life along the Mount Gabriel Trail Network.

Case Study, Video ~ 2 mins Video

Resources and Supports Available for Entrepreneurs and Small Businesses

A list of resources, funding opportunities and supports available for BC entrepreneurs and small businesses.

Article ~10 mins

Huu-ay-aht First Nations: Leading Tourism Development

Explore the impact of Indigenous-led destination development—where cultural preservation, tourism investment, and community priorities come together to create pathways for cultural connection and economic opportunity.

Case Study, Video ~ 3 mins Video

Small Business Resources from the Province of BC

Find resources to start, manage and grow your small business in British Columbia.

The Shipyards: Reimagining Industrial Space

Discover why the Shipyards is now recognized as a model for community-first tourism development, as Mayor Linda Buchanan and Jon Bevan, Executive Director of the Shipyards District BIA, reflect on the transformation of North Vancouver’s Shipyards District from a historic industrial site into one of North America’s most celebrated public spaces.

Case Study, Video ~ 2 mins Video

District Wine Village: Growing a Tourism Hub

In this video, learn how community partnerships, regional vision, and thoughtful planning came together to shape a tourism hub that contributes to local opportunity and a strong regional economy.

Case Study, Video ~ 2 mins Video

“Gotta Go” Project: Enhancing Highway Travel

In this video, April Moi, Destination Development Manager, Northern BC Tourism Association, and Krista Vandersteen, Regional Development Officer, Northern Rockies Regional Municipality, share how upgraded rest stops, including interpretive signage, washroom facilities, lighting, and safety features, are enhancing the journey along the Alaska Highway for both visitors and residents.

Case Study, Video ~ 2 mins Video

Bull Mountain Cross Country Ski Area & Lodge: Advancing Local Recreation

In this video, Kristi Denby, Volunteer and Coach, Williams Lake Cross Country Ski Club, and Robin Dawes, Past Board Chair, Williams Lake Cross Country Ski Club, share how local passion, volunteer dedication, and tourism funding transformed a modest trailhead into a year-round hub for recreation, culture, and connection.

Case Study, Video ~ 2 mins Video

Accelerate Kootenays: Supporting Sustainable Transportation

Learn how, in the Kootenay Rockies, a multisector collaboration increased the number of charging stations in the area, helping to power tourism with electric vehicle charging stations and supporting sustainable transportation, reducing emissions, and creating economic growth in the region.

Case Study ~ 7 mins

Resident Perceptions Research Toolkit

This free toolkit is designed to equip communities and the tourism industry with a framework that provides a consistent, credible, and robust measure of resident perceptions of tourism.

How to Measure NPS® in BC Communities

Is your community considering tracking Net Promoter Score®? Destination BC has prepared this research framework as a consistent guide for communities.

Introduction to the Net Promoter Score^®

The Net Promoter Score® measures customer experience and can be an indicator for business growth. Get started with NPS with this practical introduction.

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