The Visitor Economy

The visitor economy is a significant and complex system that contributes to the economic wellbeing of communities, regions, and countries. Learn how, by measuring its impact, the tourism industry can identify where to invest, as well as avenues for sustainable growth.

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BC Tourism Basics

Tourism and Community Development

Destinations around the world are competing for the attention of global travellers who can bring economic, social, cultural and environmental benefits. What do destinations need to consider to truly stand out and succeed?
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Guide ~ 15 mins
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BC Tourism Basics

Globally Competitive Destinations

Explore how the tourism industry contributes to the social fabric and economic vitality of British Columbia and the communities within.
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Guide ~ 15 mins
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BC's Destination Brand Resources

Introducing the Future of Tourism in BC

Destination BC is taking a new approach to marketing by integrating marketing and destination development and we want you to get involved. Watch this video to learn how we are expanding our brand family.
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Last updated: December, 2025

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B.C. and Guangdong work together to open doors for businesses, create good jobs in B.C.

Travel Media

Information for journalists, editors and broadcasters.

Travel Trade

Tools, resources and contacts to assist you in promoting BC.
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Tourism Business Portal

Online, self-service business listings system for tourism industry.

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Centre" and all associated logos/trade-marks are trade-marks or Official Marks of Destination BC Corp.