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Vancouver | Tanya Goehring

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  • The Essential Guide on How to Conduct Tourism Research

The Essential Guide on How to Conduct Tourism Research

This guide is intended to help BC tourism suppliers conduct tourism research to strengthen and grow their businesses. It includes information on what tourism research is and why it’s necessary, what the research process entails, how to access secondary research, and how to conduct primary research. It also provides advice on data compilation and analysis, collaborative research partnerships, and research projects with consultants.

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