Tourism is a complex industry that is affected by legislation, regulations, and policy decisions at the federal, provincial and local government levels. The Tourism Branch in the Ministry of Tourism, Arts and Culture works collaboratively across all levels of government to maximize the value of tourism, while raising the profile of the sector as a key driver in growing a strong visitor economy.
The Tourism Branch supports the alignment of provincial tourism priorities and sets the strategic direction, while working collaboratively with other parts of the provincial government that deliver tourism-related activities.
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