Vancouver, Coast & Mountains Sustainability Council

The Vancouver, Coast & Mountains (VCM) Sustainability Council works with GreenStep Solutions to identify non-sustainable practices in the region as well as areas of alignment, gaps, and opportunities through a destination sustainability diagnosis process. The result is the development of a VCM Sustainability Council Sustainability Action Plan.

Key focus areas include:

1. Enhancing resident and community engagement and prosperity through tourism and the visitor economy,
2. Improving industry adoption of sustainable and responsible practices,
3. Promoting respectful and sustainable visitor practices within communities, natural spaces, and cultural sites.

Tourism organizations working toward their sustainability goals can leverage valuable resources like the VCM Sustainability Playbook and Toolkit to support their progress and set them up for success.

The VCM Sustainability Playbook walks organizations through a step-by-step process to measure their current performance and build a plan for improvement. Designed using global best practices and input from regional partners, it includes tools and resources that are easy to apply to day-to-day operations.

The VCM Sustainability Toolkit complements the Playbook with practical tools like checklists, templates, and clear instructions—making sustainability planning straightforward and actionable.

The VCM Sustainability Council formed under the leadership of the VCM tourism region in April 2021. The objective of the Council is to improve sustainability practices of the tourism industry and partners in the region.