Globally Competitive Destinations

Explore how the tourism industry contributes to the social fabric and economic vitality of British Columbia and the communities within.

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BC Tourism Basics

BC’s Tourism Ecosystem

British Columbia’s tourism ecosystem brings together many partners who each play a part in strengthening the visitor economy. Explore how their shared efforts support vibrant communities across the province.
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Guide ~15 mins
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Tourism & Business Planning

The Essential Guide on How to Conduct Tourism Research

Considering a new product? Want to learn more about your customers? This guide can help tourism suppliers answer these questions and more through research.
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Guide ~2 hrs
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BC's Destination Brand Resources

Introducing the Future of Tourism in BC

Destination BC is taking a new approach to marketing by integrating marketing and destination development and we want you to get involved. Watch this video to learn how we are expanding our brand family.
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Last updated: December, 2025

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B.C. and Guangdong work together to open doors for businesses, create good jobs in B.C.

Travel Media

Information for journalists, editors and broadcasters.

Travel Trade

Tools, resources and contacts to assist you in promoting BC.
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Tourism Business Portal

Online, self-service business listings system for tourism industry.

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Centre" and all associated logos/trade-marks are trade-marks or Official Marks of Destination BC Corp.