Research

Kootenay Rockies

In this section you will find publications and reports relating to the Kootenay Rockies region.


Regional Profile

The Kootenay Rockies Regional Profile summarizes tourism indicators and provides a general overview of the area. The most recent annual data are presented including visitor volume, accommodation and transportation indicators, and information about seasonality and activities.

Kootenay Rockies Regional Profile (2017)


Value of the Visitor Centre

The Value of the Visitor Centre (VC) reports are part of an on-going research program examining travellers who use VCs. The use of the VCs provides communities with an opportunity to influence the activities and satisfaction of travellers, thus increasing the length of stay and the probability of a return visit to the community and British Columbia. Due to increasing needs in communities around the province, Research, Planning and Evaluation, Destination British Columbia has developed a methodology that VCs can use to measure the impact of the VC on traveller behaviour and to determine the economic benefit of the VC. The pilot project was initiated in 2001, and since, many communities have participated in the study.

2007 - Golden


Regional Reports 

Golden Mountain Bike Visitor Study 2011

In 2011, the Golden Mountain Bike Visitor Study 2011 was conducted by Research, Planning and Evaluation, Tourism British Columbia in partnership with Western Mountain Bike Tourism Association and Tourism Golden.

This study was undertaken to collect detailed travel and motivation information of mountain bike travellers to the Golden area.  Mountain bikers were interviewed at trail-heads at the four trail networks in Golden.  This report summarizes traveller demographics, trip characteristics, activity preferences, and travel experiences in the Golden area as well as throughout British Columbia.

Golden Mountain Bike Visitor Study 2011 (Executive Summary)
Golden Mountain Bike Visitor Study 2011

Rossland Mountain Bike Visitor Study 2011

In 2011, the Rossland Mountain Bike Visitor Study 2011 was conducted by Research, Planning and Evaluation, Tourism British Columbia in partnership with Western Mountain Bike Tourism Association and Tourism Rossland.

This study was undertaken to collect detailed travel and motivation information of mountain bike travellers to the Rossland area.  Mountain bikers were interviewed while mountain biking on trails in Rossland or at a local bike shop.  This report summarizes traveller demographics, trip characteristics, activity preferences, and travel experiences in the Rossland area as well as throughout British Columbia.

Rossland Mountain Bike Visitor Study 2011 (Executive Summary)
Rossland Mountain Bike Visitor Study 2011

2012 In-Market Consumer Research

The 2012 In-Market Consumer Research was undertaken in late 2011 and early 2012 to provide the six tourism regions information on the perceptions from key markets including British Columbia, Alberta, Western Washington and Eastern Washington. This report includes information on the top factors for choosing a BC destination, familiarity with the regions, activities participated in, future trip types, seasonality, trip planning tools and reasons for being unlikely to visit the regions. The full report on the findings, plus summaries of other BC tourism regions are available under “All Regional Reports”.

2012 In-Market Research – Kootenay Rockies Summary

Columbia Valley Consumer Golf Research 2008

The Columbia Valley Golf Research 2008 was undertaken in partnership with Destination British Columbia, Kootenay Rockies Tourism Association, and the Columbia Valley Golf Association to determine the specific attributes and appeals of the Columbia Valley golf courses and to provide data on the characteristics of golfers who play at the area's courses in terms of traveller and trip characteristics. Golfers were interviewed at eight golf courses.

Columbia Valley Consumer Golf Research 2008 (Executive Summary)
Columbia Valley Consumer Golf Research 2008

2007 Fort Steele Heritage Town Visitor Study

The 2007 Fort Steele Heritage Town Visitor Study was undertaken in 2007 to provide data on the characteristics of travellers to Fort Steele Heritage Town and the East Kootenay region. Over 1,300 travellers were interviewed at three sites in the East Kootenay regions. This report summarizes traveller demographics, trip characteristics, activity preferences, and travel experiences at Fort Steele Heritage Town as well as throughout the East Kootenay region and BC.

Fort Steele Heritage Town Visitor Research Project 2007 (Executive Summary)
Fort Steele Heritage Town Visitor Research Project 2007