The Ministry of Tourism Arts and Culture’s top priority is protecting the health and safety of people in B.C. We recognize the immense and unprecedented impact the COVID-19 pandemic is having on the province’s tourism sector, including impacts to funded Tourism Events Program projects. We are closely monitoring sector impacts and are working as quickly as possible to adjust our processes and policies in response to the rapidly evolving situation. We appreciate your patience during this challenging time.
Our staff remain available during regular business hours. We encourage you to email email@example.com with any questions or concerns you may have. To comply with physical distancing measures and other public health recommendations, staff may be working remotely. Please be patient if you encounter delays in response times.
The Provincial Health Officer encourages everyone to practice physical distancing to limit transmission of COVID-19. As of March 16, the Province has recommended all event organizers cancel any gathering larger than 50 people.
We advise that you regularly consult the most up to date information and direction on COVID-19 at the links listed above.
In response to the COVID-19 outbreak, we are being as flexible as possible in allowing TEP funds that have already been received to be used for eligible activities or similar purposes. We understand many event organizers will have already used at least some of these funds to market their event.
Please contact firstname.lastname@example.org to discuss cancellations or date changes.
We are being as flexible as possible with how the funds can be allocated given the circumstances.
If your event has been postponed, our first priority is for the funding to be used as outlined in the program guidelines. In this situation, please make sure you document all expenses for which the TEP funds were used so this can be included in your final report. If your event has been cancelled, we can discuss use of TEP funds to cover expenses related to the cancellation.
Decisions on the fall 2020 applications are imminent. Contact email@example.com if your event is no longer feasible given the most recent travel and health advisories. Please also email us to provide updates on significant changes to your proposal because of public health and travel advisories.
The current application window for events taking place November 1, 2020 to October 31, 2021 is now open. More information can be found at https://www.destinationbc.ca/what-we-do/funding-sources/tourism-events-program.
Given the situation with COVID-19, the Ministry is extending the application window for this intake to May 30, 2020.
Information about response and recovery plans specific to the tourism industry is available through Destination BC, at https://www.destinationbc.ca/news/coronavirus-update/.
Information about support through B.C.’s COVID-19 Action Plan is available here.
Tourism is one of the world’s most competitive industries, and a vital component of a strong, sustainable economy in British Columbia. Recognizing the importance of this industry, the Tourism Events Program (TEP) was created to help events increase the volume of visitors to British Columbia, broaden global recognition of the province, and build our reputation as an internationally renowned destination. By providing supplemental funding for marketing, promotional, advertising, and broadcast activities, TEP helps events gain exposure and have a greater impact on the province.
Important to note to applicants: Please review all the information on this page before filling out the application form. This will help in submitting the strongest application possible.
All applicants are required to demonstrate how the event meets the following criteria:
Given the volume of requests and limited funding, the following criteria are also considered:
Events may not be primarily commercial or academic in nature (e.g. consumer shows, symposia, conventions, meetings and conferences, seminars and clinics, educational competitions, etc.); however, ancillary events/festivals created to coincide with these examples may be eligible. Attractions, shows, tours or projects held over an extended period of time are also not eligible for funding.
Funding provided through the TEP must be used to broaden the reach and impact of the event through marketing and communications, which may include: broadcasts, promotional materials, social media, advertisements etc. See FAQs for examples of eligible and ineligible activities.
Funding limits are determined based on the size of the event budget. The event budget is considered the sum of total operating costs/expenses related to the event, and should not include the expenses that would be covered with TEP funding. The operating costs described must be for the event itself and not the operating expenses of the applicant organization.
These limits are the maximum amount an event can apply for; however, the applicant must ensure the funding amount requested is appropriate for the event (generally considered to be 10% of the overall budget or less). Funding may only be applied to activities deemed eligible for TEP funds. The minimum funding request is $10,000 for all events.
Applicants may apply within the following limits:
|Small Event||Event Budget up to $500,000||$10,000 to $35,000|
|Mid-Sized Event||Event Budget up to $1.5 million||up to $100,000|
|Large Event||Event Budget of $1.5 million or greater||up to $175,000|
|Very Large Event||Event Budget of $2.5 million or greater||up to $250,000|
Note: Events are eligible for funding for a maximum of three years and must reapply each year. An event that has reached the three year maximum may reapply after a one year waiting period. Exceptions to the waiting period may be considered.
The application window is now open for events taking place between November 1, 2020 and October 31, 2021.
Applications not using the current application form will not be considered. Please do not submit zip files. Government firewalls prevent zip files from being received. You will receive an email confirmation of receipt of your application.
Applications must be submitted by 4:30 p.m. PST on April 30, 2020 to be considered.
TIMELINES: All submissions will be reviewed once the application window is closed. The estimated review time is at least three to four months after the window has closed. All applicants will be contacted once funding decisions are made.
The TEP is a competitive program that is customarily over-subscribed. It is possible that not all applicants will be successful in receive funding, in part or in full.
Future application intakes and corresponding eligible event windows are as follows:
|Application Intake||Eligible Event Window|
|September 1, 2020 – October 31, 2020||May 1, 2021 – April 30, 2022|
|March 1, 2021 – April 30, 2021||November 1, 2021 – October 31, 2022|
|September 1, 2021 – October 31, 2021||May 1, 2022 – April 30, 2023|
All program policies and materials are subject to change. For those are interested in applying in a future application window, please check our website closer to the application window opening for any program updates.
Successful applicants will have the following responsibilities:
Inquiries and applications should be sent to TourismEventsProgram@gov.bc.ca
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