Destination BC is committed to uplifting the voices of equity-deserving groups. We have a responsibility to consider how our organization’s decisions maintain, protect, and enhance the public services people rely on, and we have a moral and ethical responsibility to challenge systemic discrimination in all its forms. Accessibility is a key pillar of Destination BC’s organizational commitments, both in culture and approach, and we believe in equity-based access that acknowledges lived-experience as unique and intersectional.
Destination BC is looking for the AIC to support us in the meaningful implementation of the Accessible British Columbia Act, furthering our goal to authentically identify, remove and prevent barriers to individuals in, or interacting with Destination BC in pursuit of a more inclusive and accessible tourism industry. To meet the requirements of Part 3, section 9 of the Act, the AIC responsibilities include:
We are also looking for the AIC to support our ongoing commitment to Diversity, Equity, Inclusion and Accessibility through:
Destination BC is committed to improving inclusion and accessibility within our organizational culture as well as taking an active and meaningful role in improving accessibility and inclusion within the tourism industry. It is our hope to gain insights from the AIC on:
Destination BC values trust and transparency and fair and equitable treatment of its committee members. That includes being intentional about having inclusive and reciprocal processes for this committee in place, such as equitable compensation for time, transparency regarding decision-making, and prioritizing long-term relationship building. Establishing the Destination BC Accessibility and Inclusion Committee is more than a milestone for us, it is part of our ongoing commitment.
The AIC will consist of a minimum of eight, and up to 11 appointed individuals. To meet the requirement of the Act, the AIC will include:
Authentic representation matters. We recognize that each person’s lived experience and intersectionality is unique, and that one individual cannot speak on behalf of an entire group or community.
At Destination BC we aim to reflect and uplift the diversity of persons in BC in our organization, in our AIC membership, and in our marketing and communications. We define diversity as the variety of similarities and differences among people (including but not limited to dimensions of diversity such as ability, citizenship, gender, race, sexual orientation, and socioeconomic status) as well as intersectionality (the distinct experience of overlapping aspects of identify and the interconnectedness of them – such as ability, gender, and race).
Having members who represent a diverse range of identities and experiences, including those who are marginalized or underrepresented, will lead to more thoughtful and inclusive decision-making, as well as more effective and equitable outcomes. As such, you’ll notice a comprehensive set of inclusive questions designed to understand more about your lived experience.
Our goal for the composition of the AIC is to not only reflect the diversity of persons in BC but also specifically reflect and uplift the diversity of persons with disabilities in British Columbia.
We ask that individuals applying:
Collaboration and co-design is an important part of our organizational culture and the way we approach DEIA. As such Destination BC may appoint employees and/or a Board member to act as observers, participate in meeting discussions as needed, and be included in all correspondence stemming from the AIC to better understand and apply feedback and advice provided by the AIC.
Applicants are encouraged to highlight their experience surrounding diversity, equity, inclusion, and accessibility in their application forms.
In selecting members for the AIC, we will consider all information shared with us in order to make the most informed decision possible. We acknowledge the presence of both comparison and competition in selection processes and take accountability for our role in making this imperfect process transparent and inclusive.
Destination BC recognizes lived experience as expertise and the importance of ‘nothing about us without us’ (that those with relevant lived experience must be meaningfully involved). We are looking for AIC members with relevant lived experience and skills to:
To best achieve our purpose, we are seeking individuals with relevant experience in:
Note: Tourism marketing and/or destination management experience, though not essential, is desirable as it would be of great benefit to the overall mission of Destination BC and the AIC.
The appointed roles are for up to a three-year term, beginning September 1, 2023. Committee members may serve for up to two consecutive terms.
Presently, we are planning for the AIC to meet two times per year. These meetings will take place in-person (in Vancouver) and/or online (via video conference). The meeting schedule will be determined once the AIC is established and by AIC members.
We sincerely welcome individual needs being shared with us so we may support full participation by the committee. We recognize that this will look different for each person.
Additionally, there is the possibility of each meeting being recorded upon consent from members to support the reflection and review of the matters that are discussed and shared with all members. Privacy and confidentiality extend to these recordings.
In recognition of the value of lived experience and appreciation of the time given, and emotional labour involved, Destination BC will provide each member of the AIC with a $300 honorarium per meeting. In addition to this honorarium, travel expenses and/or support costs to participate in these meetings will be reimbursed.
Read or download the Terms of Reference.
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