Managing Expectations and Reputation through Effective Communication
This is the fourth webinar in the Road to Recovery Webinar Series. In this session, we explore how the needs and expectations of travellers have changed following COVID-19, and look at best practices in communications, communicating new policies, and aligning your messaging with legitimate sources.
Questions and Answers from the webinar can be viewed here.
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Reading time: ~52 mins
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Safety & Emergency Preparedness
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6 Communication Strategies to Build Traveller Trust and Confidence on the Road to Recovery
As more businesses reopen and travel resumes, effective communication will play a critical role in the recovery of the BC tourism industry. Here are six ways to reassure travellers and give them the confidence to book.
Article
~5 mins
Safety & Emergency Preparedness
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Essential Strategies to Innovate your Visitor Experiences and Offerings
View the second webinar in the COVID-19 Road to Recovery Webinar Series. In this session, we look at strategies to design unforgettable visitor experiences that can appeal to BC travellers.
Video
~1.5 hrs
