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  • Building a Digital Marketing Strategy for Re-opening

Building a Digital Marketing Strategy for Re-opening

This is the sixth session in the Road to Recovery Webinar Series. This session dives straight into the goals and objectives of building a winning digital marketing strategy for your tourism business, and then moves on to the resources and efforts needed to accomplish them to position your business for recovery.

About This Video Reading time: ~53 mins Learning Type: Video
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6 Communication Strategies to Build Traveller Trust and Confidence on the Road to Recovery

As more businesses reopen and travel resumes, effective communication will play a critical role in the recovery of the BC tourism industry. Here are six ways to reassure travellers and give them the confidence to book.
Article ~5 mins
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Business after Re-opening: A Look at the Post-closure Traveller

View the first webinar in the COVID-19 Road to Recovery Webinar Series. In this session, we look at the motivations, interests, and concerns of a hyper-local and provincial travel market.
Video ~55 mins
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Give Your Website a Refresh

Learn about search engine optimization and best practices for creating a search-friendly site in Google’s pre-recorded livestream workshop.
Video ~58 mins
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