EMERGENCY RESOURCES: Find the latest emergency resources, including wildfires, for BC's Tourism Industry.
Capturing Mobile Video Tips and Tricks
Capturing video on behalf of your business or destination can be intimidating, especially if it’s new to you. However, most of us already have the equipment available, in the palm of our hands, to create high-quality video content—thanks to our smartphones. With a few tips and tricks, and some practice, you can create compelling, engaging videos for your audience.
We’ve compiled some suggestions and best practices for you here.
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Safety & Emergency Preparedness
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6 Communication Strategies to Build Traveller Trust and Confidence on the Road to Recovery
As more businesses reopen and travel resumes, effective communication will play a critical role in the recovery of the BC tourism industry. Here are six ways to reassure travellers and give them the confidence to book.
Article
~5 mins
Social Media Marketing
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The Power of UGC – Developing and Curating Content
User-generated content (UGC) encompasses content posted by unpaid contributors to online platforms. These assets are generally regarded as trustworthy, truthful and authentic since they are created without agenda.
Article
~5 mins
