British Columbia’s Tourism Brand
A complimentary resource to the Our Brand guide, this video shares the photography, typography, colour palette and tone of voice for BC’s destination brand.
About This Video
Reading time: ~26 mins
Learning Type: Video
Last updated: September, 2016
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The Super, Natural British Columbia® Brand
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BC’s Destination Brand Guidelines
Your guide to BC’s destination brand, which covers consumer insights, logo, photography, typography, colours, tone of voice, and the web tile. Learn about how to align your efforts with ours.
Guide
~20 mins
The Super, Natural British Columbia® Brand
Learn More
Model Consent Release
Destination BC’s consent and release form is required for all recognizable individuals. This release allows you to share images or video with Destination BC for publication.
Tool
~2 mins
The Super, Natural British Columbia® Brand
Read Article
Top Tips for a Successful Photo or Video Shoot
Planning a photography or video shoot can be a time -and resource- intensive endeavour; but, with extra care put towards a few key steps in the process, you can get a great return on your effort.
Article
~10 mins
